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The OHIO PLAN:
The Ohio Plan is a turnkey, structured program that can be
used to
recruit new Lions Club members. This program makes extensive use of
the Healthy Club Initiative material, other useful resources, and the
many years of experience of the authors in recruiting new Lions.
Of significant importance is the fact that the Ohio Plan addresses a
question that is
often asked by Presidents and Membership Chairmen:
"How do I go about recruiting new Lions for my Club? I've never
done this before, so please be specific. Tell me all the things
I need
to know and all the things I need to do to make this
successful."
The Ohio Plan
guides club leaders through the membership recruiting
process in a detailed, step-by-step manner. The instructions
include:
identifying prospective candidates, making letter and phone contacts,
planning the New Member Night,
preparing the needed literature and
handouts, conducting the meeting,
sharing with the prospects what they
need to know (even if they don't really know what they want to know!), "selling"
the guests on
your club and Lionism,
performing the necessary follow-up steps, and
getting the
prospects to sign the membership application.
The Ohio Plan is co-authored by
PCC, PDG Lion Jeff Hillis, Colonel Crawford Lions, District 13-B
VDG Lion Ken Marshall, Broadview Heights Lions, District 13-C
Primary Documents: (All documents are in MS
Word format except where noted)
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Handout:
A 1-page document that is used to generate
interest in the program.
Short Report:
Four pages that covers the essentials of the recruiting program.
This is useful for explaining the recruiting process to
your Club Members.
Chairman's Report:
A multi-page, highly detailed report that leads the Membership
Chairman through all phases of the program in a step-by-step manner.
Talking Points:
Useful suggestions on what to highlight when discussing the Ohio
Plan at a meeting of your club members .
Supporting Materials & Communications:
Advertising Brochure: Club advertising
brochure, Tri-fold, full-color.
Letters of Introduction
Sample Form Letters.
Form #1
Form #2
Meeting Agenda: Sample Agenda for the New
Member Night.
Membership Application: New Member
Application [PDF format].
Names of Prospects: Useful tools to help
identify and categorize potential Lions.
Recruiting Wheel
Prospects Referral Form
New Member Packet: A handout for each attendee;
covers Lionism & your club.
Thank You
Letters: Send to those
who attended the meeting or joined the club.
Joined
Attended Meeting
Time Line:
A typical 6-week time schedule for the recruiting program.
Presentation:
Used to present the Ohio Plan to groups of individuals.
The document are all the same but have different formats.
Powerpoint
Adobe PDF
Word Document (slides)
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